Services
Icon Branding & Design specializes in brand creation, development, and maintenance for consumer products companies. With a lot of experience in food and beverage, we can make your products leap from the shelf into the shopping cart.
Branding
- Brand essence
- Brand identity
- Brand architecture
- Positioning
- Refresh or reset
Package Design
- Graphics
- Structure
- Color design and strategy
- Shopability
- Competitive analysis
- Line extension
- Beauty shots
Advertising
- Consumer
- Trade
- Online
Brand-building
- Sell sheets
- Brochures
- Exhibit and display
- Brand internalization (your people as brand stewards)
- Vehicle graphics
- Chachkas (better ones)
Sometimes a new brand must have a look of establishment.
Heritage brands have equity in their roots. But they can evolve with a fresh look that most people wouldn't notice, but are drawn to.